Jonah Lehrer - Speaker at IABC World Conference

Excerpts from Jonah Lehrer's speech, "How We Decide: The New Science of Decision Making," at the IABC World Conference on June 12, 2011, in San Diego, California. Jonah Lehrer is the author of two books, Proust Was a Neuroscientist and How We Decide.
http://www.youtube.com/user/BillSpaniel?feature=mhum

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