Lack of employee trust – a cause for concern.

Many employee focus groups and interviews I have undertaken demonstrate that many organisations suffer from a lack of trust. Employees don’t trust their leaders to follow through on what they say or to give them the facts in a clear and simple manner.

If you are looking to rebuild trust within your organisation, start by opening up two-way conversation channels with your employees, to find out what is really on their minds.

These simple steps are the first along to the path to building an effective internal communication strategy and building employee morale and motivation.

-M.B.W.A (Manage By Walking About) Leaders need be frequently visible to employees.

- Employees should have opportunities to ask questions and offer input. An electronic question and answer forum is very useful for this.

- Communications needs to address the major questions on employees’ minds. Employees also need to know that their leaders will share the good, the bad and the ugly news without spinning.

- Consistent messages will be identified and communicated frequently and persistently. These should be linked to your organisation’s strategy and what the organisation wishes to achieve, and most importantly, how employees can play an important role in achieving these changes.

- Train your managers and middle managers how to communicate effectively with their staff. I run training workshops with organizations on this issue and the results are very fulfilling for both managers and staff.

- Ask staff for the feedback about the new communication channels. This measurement will be the key to you winning more management support.

You can also use the feedback from staff to build a communication strategy that reflects the reality of your own organisation.

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