Talk Internal Communication

I had the honour of presenting at the World Conference of the International Association of Business Communicators (IABC) in New York last week. The theme of my session was 'How to change behaviors, attitudes and outcomes'. More specifically, it outlined how the key to behaviour change lies in understanding that people are 80 percent emotional and 20 percent rational. My session demonstrated how to drive performance and change behavior by connecting with employees on an emotional level. It outlined how to make employees feel good about themselves, and how to transform their thinking and attitudes. Here is the connection to the presentation for those of you who have requested a copy. Dr Laoise O' Murchu, PhD, presentation at IABC World Conference, New York, 2013 Thank you to IABC for inviting me to present. It was a privilege to speak along side such high profile speakers as former Marvel CEO, Peter Cuneo, Edelman PR’s Richard Edelman, Duarte Inc.’s Nancy Duarte,

I'm delighted to be speaking in London later this month at an event entitled 'Engaging Change' a half day seminar being run by IABC UK. Information on the event is outlined below. Looking forward to meeting everyone in London. IABC UK Seminar   Change can mean an exciting transformation for some – for others, it’s a revolution after which their lives are never the same. This is especially true in the workplace where employees are increasingly concerned, worried and disengaged. The very term ‘change’ is becoming redundant – in today’s world, change is a constant. As many studies reveal, employee engagement is falling while it continues to rise on the agendas of senior management. Will they be disappointed and frustrated when efforts to increase that engagement seem to fail? Is the world such a different place that engagement needs to be rethought? Can employees still be motivated and committed to business success and go the proverbial “extra mile?” These are some of the iss

I was really inspired in two ways when I found how social media had been a key component of these marriage proposals!! Firstly, the proposals are compulsive watching and are really innovative. And secondly, how did they get so many of their friends and family organised to participate? Check out the videos, you too may be inspired but I warn, you may feel a little under pressure if you're planning to propose anytime soon! I'm always watching out for ideas from the non corporate world that I could translate into the business world and there is certainly food for thought in these videos. http://jamieleighevents.com  wedding planners helped arrange these proposals

Graphic from  http://www.nerdgraph.com/things-you-should-know-before-your-job-interview/

www. flick r .com Go to iabcireland's photostream As President of IABC Ireland I was delighted with the success of our recent event on best practices in social media, employee engagement and measurement held in April 2013. Thanks to the IABC event co-ordinators (Keith Hoare, Maxime Sattonnay, Marykate Collins and Catherine Lowe). Author of a leading book on employee engagement and measurement Susan Walker was joined by the digital communication strategy manager for the Council of the European Union Aurelie Valtat. Check out the photos which will give you a flavour of the event.

What happens when two leading communication experts invite you to an event designed for PR pros, corporate communicators, social media strategists and employee engagement execs? YOU PROFIT! The International Association of Business Communicators (IABC) Ireland and event partner Diageo have invited two leaders in the communications industry to teach an event in Dublin emphasizing best practices in social media, employee engagement and measurement.  Author of a leading book on employee engagement and measurement Susan Walker is joine d by  the digital communication strategy Manager of the Council of the European Union to present at this seminar. Event Details Date:  Friday 5 th  April, 2013 Time:  6pm-8pm  (Refreshments served 5.15 - 5.45pm) Venue: The Master Brewer Suite, “The Guinness Storehouse”, St. James’s Gate Booking:   http://iabcireland. eventbrite.ie .  If you are a manager working in employee engagement or social media today, you don't want to miss

Here is a great free ebook for B2B marketers and strategic communicators on creating great digital content. An easy to follow seven step process. It explains what makes successful content in the social media world. Created by Steve Seager it is available on http://www.steveseager.com/the-anatomy-of-great-content/