Thursday, September 30, 2010

Turbo-boost your Facebook

Do you want to know how to use apps to promote your business on Facebook? This site Social Media Examiner has a great article on apps you can download to really enhance your Facebook.

Monday, September 20, 2010

Looking for a great book on how to be a speechwriter?

If you are in the market for a book that gives you great advice on how to be a great speechwriter then, ‘The Political Speechwriter’s Companion: A guide for writers and speakers’ may well be the book you are looking for. You could put it as the first item on your Christmas list!

Written by Al Gore's former speechwriter, Robert Lehrman, the book is a comprehensive guide to speechwriting. It covers:

  • The best way to structure a political speech
  • The importance of researching stories to illuminate a speech
  • Techniques to make a speech memorable
  • Numerous checklists for many aspects of a speech
Happy reading and writing!

Sunday, September 19, 2010

The all-round leader: from east to west

Harvard Business School is embracing the idea of "mindful leadership”, a process that develops self-awareness and self-compassion in leaders.

A tradition that comes from the East, namely Tibet, is thought to be a tradition from which western leaders could benefit. The Harvard Business School Professor, Bill George, who is pioneering work in this area believes that leaders who don't develop self-awareness are subject to becoming seduced by external rewards, such as power, money, and recognition.

Leaders with low emotional intelligence (EQ) often lack self-awareness and self-compassion, which can lead to a lack of self-regulation. This also makes it very difficult for them to feel compassion and empathy for others. Thus, they struggle to establish sustainable, authentic relationships.

Leaders who have low emotional intelligence (EQ) can also often feel a pressure to be so perfect that they cannot admit vulnerabilities and acknowledge mistakes. This difficulty acknowledging mistakes is an Achilles' heel that has crippled a number of CEOs who have appeared in the news recently. Some of the difficulties of Hewlett-Packard, British Petroleum, CEOs of failed Wall Street firms, and dozens of leaders who failed in the post-Enron era are examples of this.

If you’d like to learn more about “mindful leadership” the following books are recommended. Jon Kabat-Zinn's book Wherever You Go, There You Are, Yongey Mingyur Rinpoche's books The Joy of Living and Joyful Wisdom and Bill George’s book True North .

Marco Greenberg - Meeting a force of PR Nature

I have this afternoon come out of a truly inspiring session at the International Association of Business Communicators World Conference in ...